Tuesday, 9 December 2008

Along Came The Breifs

I’ve just done the first piece of design work and, to be honest, I’m over the moon, as I’ve been looking forward to doing design work since I started the course.

Hokai was the first piece brief that I did which went great. It was basically designing a paint tube with the small dimension of 65mm x 45mm. This was challenging as we had to fit all the text on and make it readable.

In terms of using the ‘posh’ sketchbook to do the idea generation I feel that it gives me the chance to get all my ideas down on the page until I find the design that’s right. By the time we had finished I had a design that I was happy with. I also got over using Adobe InDesign and feel that I have grasped the basics and feel ready to start experimenting with it.

The second mini assignment that I received was the Vodafone advert that went well but I didn’t enjoy it as much as the Hokai task. I felt that I didn’t pick my ideas as well I could of done and by the time that I had finished I realised that I had picked the wrong grid system. This annoyed me to some extent but I managed to adjust my idea in the end to fit what I wanted to. In the future I will do more thumbnails until I find the right set.

The latest brief is out to make two type trumps which is a good chance to be creative with InDesign. The best bit in designing for me is the ideas generation as I feel that it helps me separate the good from the bad. This is probably one of the best things I have learnt so far.